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What Is A “Product Vision”?
Sometimes Products Need A Vision Also I was working with a client the other day who had a unique problem: they needed a vision for their product. Now, I’m pretty familiar with the whole “vision” thing...
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Product Manager Lessons From An Online Company In China
Alibaba.com Has Changed Its Products To Deal With The Recession Times are tough. Times are tough all over. This just happens to include China. Over there, one of China’s most prominent web-based...
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Performance Based Pricing – Is It Right For Product Managers In Tough Times?
Stormy Economic Seas Can Cause Product Managers To Consider Slashing Prices To Stay Afloat Not to get too doom and gloom on you or anything, but how is your product doing these days? Sales a bit down?...
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Pepsi Fumbles A Gatorade Makeover: Lessons For Product Managers
Gatorade’s Rebranding Efforts Have Fallen Flat As a result of attending ProductCamp NYC I’ve been asked a lot more questions recently about how Product Mangers can avoid making mistakes with their...
View ArticleBreakeven Analysis Is A Product Manger’s Secret Weapon
Product managers know that how they price their products can be the difference between runaway success and total failure for their products. However, knowing this and knowing how to price well are two...
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